Making flashes pop
In some of my favourite jobs I get to work on really good-looking banners with exciting animation ideas. This was one of them, where the design team created fresh, vibrant master designs that I could run with in applying motion and packing a punch.
Key software and tools used
This was the second year I was involved in the SanDisk marketing campaign for its range of memory sticks and flash drives, working alongside a small team of designers and animators to roll out vast quantities of banner sizes and language adaptations to strict file size and quality requirements. The challenge of injecting movement into static imagery is one I have always enjoyed, and taken pride in achieving.
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